Industry Landscaping
We map industries by covering Market Trends, Regulatory Environment, Export-Import Data and Customer Preferences. We also offer detailed analysis on supply chain and financial metrics to landscape the industry in totality.
Overview
Our team of experts help prepare actionable insights to support your business growth irrespective of geography, product or service.
We offer a wide range of customised business research services and deliver tangible value that clients can trust upon.
As one of the premier global market research firms, AGR Knowledge aims to help all its clients with tangible results that support business strategy and sustainable growth.
Solutions
Our business research services range from market research services, market assessment, competitive intelligence, feasibility studies, partner identification, technology research (including patent research), to customer satisfaction using in-house proprietary tools and our well trained team is there to partner with you in every way possible.
We can help you scope the study, design research activities, identify target group and conduct interviews (in person, telephonic, online survey) and prepare the final report. We walk till the last mile. Our services include:
Market Assessment and Demand Estimation
We offer an outside-in view by analysing products and services Market Size, Key Segments, Past Trends, Market Share of major players, Growth Potential of end-use sectors. Our research provides short to mid-term market demand forecasts for specific products or services- be it in the global market or a particular geography.
Competitive Intelligence
To help our clients get a better view of competitors’ operations, we help them Decipher Competition Strategy, Alliances, Pricing, Growth Plans, Marketing Activities and Threat of new entrants etc. Through this our clients can benchmark their own strengths and weaknesses and improve its business strategy. Thus, we can help you find your niche and differentiate from rivals.
Company Profiles
We prepare profiles of target company of various depth and focus to meet end user objectives ranging from partnership, acquisition, procurement, investment etc. We provide snapshots of Company Background, Financial and Operational Performance, Order Book Developments, Peer Review as well as Market Capacity Expansion Plans and SWOT Analysis.
Partner Identification
Our partner identification services include Listing, Profiling and Interviewing Specific Industry Participants to finally short list best fit companies. This means, we help you identify targets and support in selecting right partner that enables business success.
Global Trade and Traffic Study
We analyse global production and trade movements to help clients understand their potential markets. Our analysis covers demand and supply for their products, as well as offers insights that can help our clients organize efficient logistics strategies.
Feasibility Study
In order to ascertain business/project viability in the mid to long term horizon, we support our clients through feasibility studies. AGR Knowledge builds Revenue and Cost Models utilising its in-house proprietary financial tool to determine project break even period, IRR etc. This helps clients evaluate their investment decisions.
Location Analysis
To support companies looking for green field or expansion projects in any geography, Avalon has developed robust tool; Project Location Analysis Model (PLAM). The tool is based on dimensional analysis methodology which combines tangible and intangible costs to arrive at an integrated location score. Over several successful engagements the tool has been fine tuned to suit different product markets and contexts.
Use Cases
Inorganic Chemicals
Understanding the opportunity prioritisation in inorganic chemicals for a large cement and chemical conglomerate in India.
Titanium Dioxide
Conducted a backward integration opportunity study on Titanium dioxide for a leading pain and pigment manufacturer.
Soda Ash
Customer satisfaction assessment for soda ash distributors in India and African market for a leading chemical company in India.
Electric Motor Brakes
Conducted a study to understand the Global market for electric motor brakes for a global machinery company.
Roll-On/Roll-Off Facility
Conducted a traffic and tariff estimation study for the RoRo facility between Ghoga and Dahej in India for a leading marine engineering company.
Two Wheelers
Dealer satisfaction and partner identification study in countries like Turkey, Kenya, Tanzania, KSA, Morocco, Cameroon, Angola and West Africa for a leading automotive player.
Airframes And Aeroengine
Conducted a company profiling activity on airframes and aeroengine manufacturers for a leading energy and petrochemicals giant.
Processed Food
Conducted complete country profiles for breakfast cream, evaporated milk and tomato paste in the African and GCC market.
Three Wheelers
Facilitated the re–entry as well as regaining of market shares for a leading three wheelers manufacturing giant in the Tanzanian market.
Construction Chemicals
Opportunity assessment study for a leading chemical company to diversify into construction business In India.
Medical Devices
Understanding the medical devices regulatory intelligence in Latin America and South East Asia.
Copper
Demand estimation study for primary copper in India for a leading metal and mineral mining company.
Construction Machinery
Supplier search in India for construction machinery components.
Bicycle
Study on understanding viewpoints of Indian leisure cyclists for a leading cycle manufacturing company.
Infant Feeding
Market assessment for infant feeding and weaning category products in India and Indonesia.
Poultry Feeds
Conducted a study to understand the poultry feeds market in India for a large private sector manufacturer.
Case Studies
- Industry Landscaping
- Market Mapping
- Competitive Intelligence
- Location Analysis
- Market Assessment
- Opportunity Assessment
Identifying emerging opportunities in new locations
CHALLENGE
- An Indian player, dominant in the duty-free retail industry wanted to evaluate market potential in select locations for business expansion
APPROACH
- Detailed coverage of airport retail, border shops and cruise lines in Asia Pacific and European region
- Extensive literature review and data mining for market size, passenger traffic, category wise sales, spend per person, competition landscape and country wise regulations for duty-free retail
- Data analysis to forecast future sales by region, by product category and by channel type
VALUE DELIVERED
- Avalon’s recommendations helped the company identify attractive markets and opportunities there in
- Prepare a roadmap for upcoming bids in attractive airports
Growing business through increased product offerings for Swiss industrial belts manufacturer
CHALLENGE
- A Swiss industrial belts manufacturer wanted to grow its business into different end use industries in India after experiencing steady increase in sales
- Determine attractive end use industries by demand and ways to capitalize on the sales opportunity
APPROACH
- Detailed market research services approach with field coverage of 16 end use industries ranging from paper & pulp, packaging, automotive, tyre, airports food processing etc.
- Extensive stakeholder interviews (a total of 250 face to face and telephonic interviews) with existing and potential customers, competitors, distributors, importers industry experts and trade associations
- Data validation and value chain analysis to derive market insights
VALUE DELIVERED
- Avalon’s recommendations helped the company identify high potential end use industries and develop a product focused sales strategy to target those industries.
Competitive Intelligence for a leading Cement Manufacturer
CHALLENGE
- Client wanted to enhance capabilities vis-à-vis its competitors that would help them to improve logistics and gain efficiencies in delivery of bulk and retail cement
- To benchmark plant infrastructure, truck terminal facilities & process and logistics management practices by select cement manufacturers in a cluster
APPROACH
- For this competitive intelligence study, AGR had conducted in-depth, open ended, face-to-face interviews at large and regional cement plants located in north India with transport operators, drivers and logistics manager (50 interviews across 6 cement plants)
- Open ended discussion with respondents was focussed to understand best practices in plant infrastructure, truck terminal facilities & process, and logistics management across cement plants
VALUE DELIVERED
- Logistics management practices documented including order bidding system, freight rate flexibility, special remuneration and truck yard facilities (truck yard structure, Facilities for drivers, etc.)
- Process flow and procedures for ‘Yard-in’, ‘Plant-in’, ‘Pre loading’, ‘Loading’, ‘Post loading’ and ‘Plant-out’ was mapped for each cement plant including highlights of technology, innovative processes usage etc.
- Process benchmarking was done for client and competition cement plant to understand bottlenecks and improvement areas
- The study helped client to achieve better customer advocacy, increase share of wallet and higher marker share
Choosing optimal location for new factory
CHALLENGE
- A leading multinational company wanted to select optimal location for their new switch manufacturing facility in India
APPROACH
- We shortlisted 8 cities and looked for industrial estates around them and conducted face to face interviews with over 100 respondents including existing tenants, service providers and government officials in 8 cities
- AGR used its proprietary PLAM model for scoring these locations to arrive at the best fit place
VALUE DELIVERED
- The client accepted our location recommendation and started factory construction in 2018-19
Market assessment for infant feeding and weaning category products in India and Indonesia
CHALLENGE
- An India and South East Asia focused investment group wanted to evaluate investment opportunities in both countries
APPROACH
- Detailed coverage of key regions and market centers in both countries
- Extensive literature review and data mining for market size, category wise sales, competition landscape and country wise regulations for baby products
- Data validation and analysis through face to face/ telephonic interviews with key stakeholders
VALUE DELIVERED
- Avalon’s recommendations helped the company identify markets opportunities
- Prepare an investment plan for this industry segment
Understanding the poultry feeds market in India
CHALLENGE
- A large private sector manufacturer in India wanted to understand reasons for declining market share in some regions and formulating region specific strategies
APPROACH
- Extensive collection and analyses of district wise data by actual visits to several key markets
- Detailed discussions with farmers, retailers and distributors to understand key issues
- Analysis of business prospects for the client for each market (mandi) and structure of business in each district
- Recommendations on steps to increase market share in each major market
VALUE DELIVERED
- Avalon’s recommendations helped the company improve market share through implementation of specific initiatives
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