As India’s electric vehicle (EV) market accelerates, it’s no longer just about innovation or infrastructure — it’s about perception, experience, and trust. AGR’s latest social listening report dives deep into over 120,000 digital conversations around EV passenger vehicles, uncovering what the data doesn’t always show in traditional market reports.
What We Found:
- Conversations surged in Q2 2025, not just from urban enthusiasts but increasingly from Tier 2 & 3 city consumers — signaling growing nationwide curiosity.
- While range anxiety still dominates complaints, a new narrative is emerging: EV pride. Owners are now showcasing their EVs as lifestyle choices and status symbols.
- Brand battles are heating up, but not always on performance. After-sales service, charging convenience, and brand empathy are defining preference shifts.
Unexpected Voices:
Students, gig workers, and women professionals are shaping the EV buzz in ways rarely captured in formal research. And what they’re saying can’t be ignored.
Who’s Winning (and Who’s Catching Up):
AGR’s sentiment mapping across top players reveals surprising trends — not all first movers are market darlings in the digital world.
This report doesn’t just summarize what people said — it analyzes why they said it and what it means for brands, policymakers, and new entrants looking to ride the EV wave.
Get the Full Picture
This is just a snapshot. The complete report includes:
- Real-time sentiment shifts across EV brands
- A breakdown of Top 5 discussion triggers
- Region-wise comparison of adoption signals
- Emerging trust gaps and opportunity zones
Request your copy by contacting the AGR team at Kushal@agrknowledge.com
